by Carlos A. Espitia | Jun 28, 2022 | Marketing
The world of digital marketing changes all the time. Every five minutes there seems to be a new trend. And, unfortunately, working out what you should pursue isn’t easy. In fact, it’s downright confusing. That’s where digital marketing consulting... 
by Carlos A. Espitia | Mar 2, 2022 | SEO, Small Business SEO
In a world where technology is constantly changing, it’s important for small businesses to keep up with the latest trends to stay competitive. One of the most important trends for small businesses to focus on is search engine optimization (SEO). SEO helps... 
by Carlos A. Espitia | Feb 12, 2022 | Local Search, SEO
If you’re looking for an SEO agency in Boca Raton, it can be difficult to know who to trust. After all, there are a lot of Boca Raton SEO companies out there that claim to be the best. How can you be sure that you’re making the right decision? In this... 
by Carlos A. Espitia | Apr 14, 2020 | PPC
Pay per click (PPC) advertising can be a major boon for any business. For example, there’s a 50% higher chance of PPC visitors making a purchase versus organic traffic. Clearly, running these ads doesn’t deliver any old traffic to your site. It sends high-converting... 
by Carlos A. Espitia | Apr 3, 2020 | Marketing
Things are moving quickly during this COVID-19 crisis, and banks are scrambling to put together a system to accommodate the massive demand from small business owners trying to get financial assistance. Some of our clients, like many other SMBs, have either been forced...
When Should You Use Marketing Planning Tools?
