How To Boost Your Local SEO Rankings

How To Boost Your Local SEO Rankings

Businesses make $2 for every $1 invested in local search marketing. A local search engine optimization (SEO) strategy will help your website appear in front of more local customers. Boosting your brand visibility will help you attract more people to your site. Then,...
Law Firm SEO: 7 Tried & True SEO Tactics for Attorneys

Law Firm SEO: 7 Tried & True SEO Tactics for Attorneys

Chief Marketing Strategist at CAE Marketing & Consulting, Inc.
Carlos is a digital marketing consultant with 18 years of proven internet marketing experience, and a self-proclaimed "data nerd". His digital marketing agency, CAE Marketing & Consulting focuses on SEO & PPC management, as well as conversion rate optimization. In his (very little) spare time, Carlos enjoys spending time with his family, driving fast around race tracks, and honing in his marksmanship skills with his veteran friends.
Carlos A. Espitia
Depending on your law firm’s area of practice and geographical location, the field can sometimes be extremely competitive. This is especially true with personal injury attorneys, and bankruptcy attorneys, particularly in large metro areas. If you are an attorney, and...
The Most important Component For a Local Marketing Strategy

The Most important Component For a Local Marketing Strategy

Chief Marketing Strategist at CAE Marketing & Consulting, Inc.
Carlos is a digital marketing consultant with 18 years of proven internet marketing experience, and a self-proclaimed "data nerd". His digital marketing agency, CAE Marketing & Consulting focuses on SEO & PPC management, as well as conversion rate optimization. In his (very little) spare time, Carlos enjoys spending time with his family, driving fast around race tracks, and honing in his marksmanship skills with his veteran friends.
Carlos A. Espitia
Last week I was reading a 1 year-old article that had enough relevant information to warrant being brought back to life in 2015. The author, Adam Stetzer of Searchenginewatch.com gave a grim warning to local and small business owners in regards to the “SEO hype”....

Google to Give Secure Websites a Rank Boost

Chief Marketing Strategist at CAE Marketing & Consulting, Inc.
Carlos is a digital marketing consultant with 18 years of proven internet marketing experience, and a self-proclaimed "data nerd". His digital marketing agency, CAE Marketing & Consulting focuses on SEO & PPC management, as well as conversion rate optimization. In his (very little) spare time, Carlos enjoys spending time with his family, driving fast around race tracks, and honing in his marksmanship skills with his veteran friends.
Carlos A. Espitia
Back in August 2014, Google announced that they would start testing using secure websites (those designated by “HTTPS”, rather than just “HTTP”) as a ranking signal. How does one go about making their website “secure”?  Simple; you buy and install an SSL Certificate...

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