Back in August 2014, Google announced that they would start testing using secure websites (those designated by “HTTPS”, rather than just “HTTP”) as a ranking signal. How does one go about making their website “secure”? Simple; you buy and install an SSL Certificate...
Chief Marketing Strategist at CAE Marketing & Consulting, Inc.
Carlos is a digital marketing consultant with 18 years of proven internet marketing experience, and a self-proclaimed "data nerd". His digital marketing agency, CAE Marketing & Consulting focuses on SEO & PPC management, as well as conversion rate optimization. In his (very little) spare time, Carlos enjoys spending time with his family, driving fast around race tracks, and honing in his marksmanship skills with his veteran friends.
Latest posts by Carlos A. Espitia (see all)
- How To Recover From The Google Medic Update - March 1, 2019
- Understanding Your Customer Lifetime Value and Acquisition Cost - February 1, 2019
- How Much Should You Pay For A Marketing Consultant? - December 1, 2018