Understanding Your Customer Lifetime Value and Acquisition Cost

Understanding Your Customer Lifetime Value and Acquisition Cost

Carlos A. Espitia

Chief Marketing Strategist at CAE Marketing & Consulting, Inc.
Carlos is a digital marketing consultant with 18 years of proven internet marketing experience, and a self-proclaimed "data nerd". His digital marketing agency, CAE Marketing & Consulting focuses on SEO & PPC management, as well as conversion rate optimization. In his (very little) spare time, Carlos enjoys spending time with his family, driving fast around race tracks, and honing in his marksmanship skills with his veteran friends.
Carlos A. Espitia
When it comes to marketing for a small to medium business, you need to think about more than just the visibility or reach potential of any strategy. Your campaign needs to be cost-effective and efficient, ensuring you get a good return on investment. In order to...
What Should Your Marketing Budget Be?

What Should Your Marketing Budget Be?

About Latest Posts Carlos A. EspitiaChief Marketing Strategist at CAE Marketing & Consulting, Inc.Carlos is a digital marketing consultant with 18 years of proven internet marketing experience, and a self-proclaimed "data nerd". His digital marketing agency, CAE...
How Racing Made Me Better in Business

How Racing Made Me Better in Business

About Latest Posts Carlos A. EspitiaChief Marketing Strategist at CAE Marketing & Consulting, Inc.Carlos is a digital marketing consultant with 18 years of proven internet marketing experience, and a self-proclaimed "data nerd". His digital marketing agency, CAE...
4 Effective Methods for Digital Business Networking

4 Effective Methods for Digital Business Networking

About Latest Posts Carlos A. EspitiaChief Marketing Strategist at CAE Marketing & Consulting, Inc.Carlos is a digital marketing consultant with 18 years of proven internet marketing experience, and a self-proclaimed "data nerd". His digital marketing agency, CAE...

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